Best Digital Menu Boards for Quick-Service Restaurants: WAND Digital vs Xenial

WAND Digital versus OptiSigns

Comparison of Xenial and WAND Digital Menu Platforms

With several digital menu board platforms on the market for quick-service restaurants (QSRs), dining halls, drive-thrus, and food service operators to choose from, you might be feeling overwhelmed by features, offerings, and more as you do your initial comparison research. 

Instead of comparing features side-by-side in a long list, we’re looking at the bigger picture to help make your comparison research a bit simpler. In this article, we’ll compare WAND Digital with Xenial – A Global Payments Company.

What makes WAND Digital the Xenial alternative for QSRs and food service operators?

Xenial is a global company that makes a lot of products

Xenial is a large global company that makes digital signage, software, and hardware for several industries and at enterprise scale. When it comes to managing a signage display network at scale, they make it seem easy to provision and deploy devices at an enterprise level. If you’re looking to deploy hundreds or thousands of displays and all the accompanying technology, you might consider what they offer.

Though, because they play at such a large scale with a “to the max” mentality, their services and features could be more than a small-to-midsize QSR franchise or food service operation would need to set up one, a couple, or even a few dozen locations with digital menu board technology.

WAND is focused on helping small to mid-size QSRs, fast casual restaurants, and food service operations

Because WAND Digital is centered on getting QSRs, fast casual restaurants, and food service operators up and running quickly and smoothly with digital signage technology, we won’t take you down a rabbit hole of distracting features or next-level products. Xenial’s endless options could be overwhelming for small and mid-size operations and distract from what it takes to operate and scale successfully

If you’re making the transition from static menus to dynamic digital menus, consider a partner that will listen to your needs and goals and tailor a solution for you. WAND experts will help you decide on the optimal set-up and solution based on your business’s budget, parameters, and challenges. Then, we’ll procure and install hardware (like displays) for you, install WAND’s digital menu board software, integrate it with your POS system (if desired), and train and support your teams to ensure you get up and running quickly and sturdily. 

With WAND’s installation and onboarding services, content management resources, and award-winning menu design, you’ll be able to easily make updates to menu items, prices, descriptions, calories and sizes, as well as upload brand assets, schedule day-parting, and deploy a premium outdoor and indoor experience from one store to hundreds in minutes.

Consider the quality of support you want and need

There are some benefits to working with a large global corporation like Xenial. But, another drawback can be the maze you have to navigate in order to get useful and timely support from staff who know you as a client. 

WAND offers 24/7/365 support. Our support team is headquartered in Eden Prairie, Minnesota, and they are always ready to respond to your service needs. WAND’s experts know our clients and our products well. One reviewer on Featured Customers writes, “Not only is the software easy to use but the relationship with WAND is supportive, helpful and open. It’s a great partnership.” 

In addition to around-the-clock support and a partnership mindset, WAND has decades of award-winning menu design in our portfolio and can help you design, test, and optimize your unique menu to maximize engagement and ROI.

For all these reasons, we hope you’ll see that WAND Digital is the preferred alternative to Xenial. Overall, Xenial offers a lot across the spectrum of digital signage needs. Though, their size and focus on enterprise-level operations could leave you overwhelmed with your transition from static to digital menus.

If you’d like to continue your research to find the best digital menu board platform for your business, see the related articles below for additional comparisons of the best digital menu technology on the market.

Ready to get started with digital menu boards?

Disclaimer: All information was obtained from public sources on or around the date of publishing this article and may have changed since then. References to Xenial are for illustrative and educational purposes only. We are not affiliated with or sponsored by Xenial.

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