Fast-food drive-thrus are nestled in Americana snugly between baseball and apple pie. Since 1947, drive-thrus have been a staple in how hungry travelers eat on the road, and their value in the fast-food and casual restaurant industry has only strengthened over the past 75 years. Drive-thru menu boards and technology have evolved and adapted to changing consumer behaviors and technological advancements, and they now provide a meal and an experience without ever forcing folks to leave their cars.
Tips for Fast-casual and
Read up on trends, strategies, and tactics to help you hit goals for your fast-casual or quick-service business.
You have committed to the investment of digital menu technology. You have menu boards installed and running in your restaurants. You have poured all of your creativity and resources into your content. Now it’s time to see if all your effort was worth it.
Are you thinking about upgrading to digital menu technology? Not only can it add a modern look and feel to your restaurant, but it is also proven to drive increased revenue. It’s not all about the screen and player, though— in some ways, that’s the easy part.
People hate waiting. This is a statement that seems to be true for everybody, whether it’s waiting at the doctor’s office, waiting for the elevator, or waiting in line at a restaurant.
“Can’t I just purchase a TV, plug in a jump drive, and run my menu using Power Point?” This is one of the most commonly asked questions we receive about digital menus at WAND Corporation.
Our eyes were designed from day one to see motion. Using our peripheral vision to help us spot a food source or a potential predator were the key to survival, motivating us to move – closer or further away. Today, this survival mechanism might help us in different situations but it still definitely exists.
facebooklinkedintwitterAs a restaurant operator, you have to make countless decisions every day. One of those decisions is how to influence what people are buying after they walk through the doors. Many operators unintentionally overlook ways they can increase customer loyalty, promote key products, and inspire last-minute sales. That’s why it’s important to optimize your in-store signage and promotional areas to your advantage and increase sales to hit your goals.1. Don't Overlook Front Doors, Windows, and CeilingsFirst impressions count, and the front doors are often the first contact...
WAND’s Digital Menu Technology Outperforms Static Digital Menu Boards on Growth and Profitability.
When it comes to designing your menu boards, the best place to start is with a solid marketing strategy that is consistent across your entire brand. That will allow you to better coordinate all of the corresponding activities as you’re generating content.
Beto Chavez of Chavez Supermarket & Tacqueria considered upgrading the tacqueria’s static menu boards to digital menu boards. With nine tacqueria locations to manage throughout the Bay Area of California, Chavez knew that it was in the best interest of the business to improve and streamline operations.
We sat down with WAND Project Manager, Garon Rowland, and got the inside scoop on how she gets clients best setup for success with new or existing digital menu boards (DMB’s).
In a state known for its world-famous barbeque, Cousin’s Bar-B-Q in Fort Worth, Texas has been wowing guests with hand-crafted, authentic “low-and-slow” Bar-B-Q comfort food since 1983.
Increase Revenue with Engaging Digital Menu Boards
Scale your business with digital menu technology and experts on your side.