Best Digital Menu Boards for Quick-Service Restaurants: WAND Digital vs NCR

A close-up of a digital menu board showcasing signature salads.

Comparison of NCR and WAND Digital Menu Platforms

Digital menu boards for fast food restaurants, or quick service restaurants (QSRs), and fast casual restaurants are a must-have for the best customer experience and to scale your business. But with an array of technology to pick from, how do you choose the best digital display software and hardware for your franchise? In this article we’ll compare a few key features and offerings of WAND’s digital menu board platform with NCR’s. If you’re just starting your research or need reasons to make the investment in a digital menu platform, read this article on Why It’s Time to Go Digital with Drive-thru Menu Boards.

WAND provides cloud-based digital menu solutions and integrates with your POS system

The biggest difference between WAND and NCR’s offerings for restaurants is that WAND focuses on digital menus, and NCR’s product is a point-of-sale (POS) system with digital menu management as a secondary feature that’s not cloud-based. WAND connects to your POS system and creates a single source of truth for powering, managing, and revising your digital menus. WAND is hosted by AWS and backed by an offline automatic playback system.

NCR’s system for restaurants (Aloha) is first and foremost a POS system

NCR offers two options for their POS system: Aloha Cloud, which is cloud-based but does not include digital menu board management, dayparting, templates or changes. The other is Aloha Essentials, which is not cloud-based but does include digital menu board management features. If you already have Aloha and are looking to add or upgrade your digital menu game, WAND can help you integrate our software with NCR’s POS. If you already have a POS system and are not looking for a complete technology overhaul, Aloha is likely not for you. This also makes NCR the more expensive route as you are paying for the whole kit and caboodle.

WAND’s digital menus are tailor made to help QSRs and fast casual restaurants grow

WAND enables franchisors and franchisees to grow revenue, stand out from the competition, and save money and time on IT through the use of dynamic digital displays and menu boards. These are some of the best tools owners and operators can add to their growth strategy. Because WAND designs and evolves our products and services specifically for QSRs and fast casual restaurants, we know the industry inside and out and can help you increase average order values and your repeat customer rate.

And, we offer digital menu packages for any stage of growth.

NCR’s primary industries are banking and retail and their digital menus are a sub-part of their POS system

NCR is a global corporation with hands in several industries.

Their POS system is made for restaurants, not specifically QSR’s and fast casual, which could slow your time to market and increase costs for customizing the platform to your needs.

WAND offers 24/7/365 support

Our support team is headquartered in Eden Prairie, Minnesota, and they are always ready to respond to your service needs. With our focus on digital menus for small to midsize franchisors and franchisees in the quick service restaurant industry, WAND’s experts know our clients and our products well. One reviewer on Featured Customers writes, “Not only is the software easy to use but the relationship with WAND is supportive, helpful and open. It’s a great partnership.” In addition to around-the-clock support and a partnership mindset, WAND has decades of award-winning menu design in our portfolio and can help you design, test, and optimize your unique menu to maximize engagement and ROI.

NCR’s customer service is global and complex

Although there are some benefits to working with a large corporation, one drawback in particular can be the maze you have to navigate in order to get useful and timely support. Though NCR does claim to offer 24/7 help, Merchant Maverick’s review says there are myriad complaints about poor customer service. Additionally, NCR has a D- rating on the Better Business Bureau and seventeen complaints, nine of which are from the past year and are unresolved. According to these reviewers, the most cited reason for filing a complaint is “Problem with a Product or Service” by a large margin, followed by “Billing and Collections.” WAND has had no complaints filed with the BBB and rates at an A+.

In summary, WAND is your digital display software and technology partner designed to increase your customer’s engagement, average order value, and sales revenue. On the other hand, if you need a whole new POS system and a lot of features in addition to digital menus (and you have more time and budget) Aloha might be worth looking into.

Ready to get started with digital menu boards?

Disclaimer: All information was obtained from public sources on or around the date of publishing this article and may have changed since then. References to NCR are for illustrative and educational purposes only. We are not affiliated with or sponsored by NCR.

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